You have seen the same play before, in the same theater. Only this time it was totally different. It was just performed by a different group of actors, under a different director!

The analogy holds true for the performace of consulting companies as well. Of course, all of the renowned, top-notch firms have the technical know-how, the tools, and often, their offering looks identical.

If so, then what makes the difference in their performance? It is simply their approach to consulting, the way they do things, the way they work with their customers and the results that are achieved.  How O'Donovan works